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Influential British band Portishead have launched their cowl of ABBA’s SOS completely on SoundCloud.
The unique launch marks the primary time the observe shall be commercially accessible on a significant streaming platform (other than YouTube, the place the video has over 3.2m views).
Streams from the observe, which was initially created for the 2015 movie Excessive-Rise starring Tom Hiddleston and Sienna Miller, will earn income via SoundCloud’s fan-powered royalties system, with the band citing the payout mannequin as the explanation behind their resolution to launch completely on SoundCloud.
As a part of the discharge of ‘SOS’, SoundCloud and Portishead will make a contribution to Thoughts, a U.Okay. charity centered on psychological well being.
Fan-powered royalties, SoundCloud’s personal branding of the user-centric mannequin, sees royalties from every listener’s subscription or promoting income distributed among the many artists they hearken to, somewhat than their performs being pooled, which SoundCloud says advantages impartial artists with “loyal followers”.
Launched in April, SoundCloud beforehand cited two impartial artists as case research for the system, Chevy and Vincent, who by switching these to a “fan powered” mannequin and away from ‘professional rata’, based mostly on their playcounts on the time, the service estimated that Chevy’s month-to-month royalties would develop 217%, whereas Vincent’s would multiply by 5, up from $120 to $600.
“After we heard that SoundCloud switched to a fairer user-centric fee system of streaming music, we had been joyful to make it the one place to stream our unreleased model of ABBA’s SOS.”
Geoff Barrow, Portishead
“After we heard that SoundCloud switched to a fairer user-centric fee system of streaming music, we had been joyful to make it the one place to stream our unreleased model of ABBA’s SOS, mentioned Geoff Barrow of Portishead.
“After recording it years in the past for Ben Wheatley’s movie HighRise, we’re excited to lastly share it with the world, and we’re much more excited that each one streaming income are going to a fantastic trigger.”
“We’re honored Portishead selected SoundCloud, the one platform the place the artist to fan connection is immediately rewarded, as the primary place to completely launch their cowl of this iconic tune.”
Michael Pelczynski, SoundCloud
Michael Pelczynski, Head of Content material & Rightsholder Technique at SoundCloud, added: “Portishead’s timeless sound has impressed numerous artists and given rise to many rising genres on SoundCloud.
“We’re honored Portishead selected SoundCloud, the one platform the place the artist to fan connection is immediately rewarded, as the primary place to completely launch their cowl of this iconic tune.”Music Enterprise Worldwide
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