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Ghana as a rustic can increase of appreciable numbers of hardworking girls who regardless of their limitations with formal literacy training, attempt to make ends meet whereas offering their households with all the fabric wants. That is true of those diligent girls who assist their husbands in tendering the house. There are numerous single moms who’ve taken upon themselves the twin roles of fathers and moms, offering the bodily and religious wants of their kids. The best contribution of those industrious Ghanaian enterprise girls that has not acquired literary consideration is their extraordinary enterprise expertise.
The Ghanaian enterprise girls don’t unexpectedly soar into any enterprise enterprise. They undertake market surveys to search out out the potential for registering increased income from the proposed enterprise enterprise. They do that to search out sustainable provide of their tradable objects, potential goal market and profitable distribution vents. As well as, they rigorously select strategic areas to perch their tents, kiosks or shops. They carry a radical search to search out out shoppers who ply the world, their preferences and pursuits particularly objects that register fast gross sales earlier than beginning the enterprise enterprise. Although they haven’t any properly documented enterprise plans, they’ve their enterprise structured and properly deliberate.
Apparently, Ghanaian enterprise girls have a singular method of attracting clients. They’ve extraordinary buyer relations. They discuss gently and really respectfully to their shoppers, typically utilizing flattery speech to lure shoppers into forging a long-lasting enterprise relationship with them. Hardly would they vent their anger on shoppers. That is uncommon of typical Ghanaian enterprise girls! They cover their private embattled ache and agony and put on, because it had been, their enamel overtly to painting friendliness in order to win shoppers. They’re additionally fast to apologize and amend items that clients complain as having industrial faults.
Ghanaian enterprise girls additionally show distinctive buying, supplying and advertising expertise. When their objects arrive, they single-handedly help the employed laborers in off-loading them from the automobiles. They might have their small mini books for preserving each little element of the objects acquired in addition to these distributed on the provide joint. Their restricted arithmetic data wouldn’t restrain them from preserving clear and complete data of their enterprise transactions. Even earlier than their items arrive, they’d name their clients and inform them, whereas preserving observe of their stock of things. They day by day deposit their gross sales on the banks in order to not squander their enterprise capital. Once they run at losses, they don’t lose hope or cease the enterprise. They rapidly solicit for enterprise loans with versatile phrases of fee to strengthen their companies and preserve it operating.
The exceptional enterprise and entrepreneurial expertise demonstrated by Ghanaian enterprise girls must be hailed and acknowledged even because the world celebrates moms this week. Nevertheless, measures have to be put in place by the Ghanaian authorities and the ministry of commerce to help these industrious enterprise girls in overcoming the heinous challenges they face whereas enterprise their companies. A cardinal drawback has to do with recommending conventional banks for these girls to do enterprise with. It’s disheartening to know the way the younger and unscrupulous monetary establishments deceive these girls and run away with their hard-earned cash. Often, they deceive these girls by promising them very low-interest charges on their mortgage services in addition to very fats curiosity returns on their financial savings. The standard banks of integrity should attain out to those industrious enterprise girls and supply them finest offers when it comes to pursuits on their financial savings in addition to pursuits on the enterprise loans they’d apply for. The federal government should preserve her struggle towards dissolving all egocentric monetary establishments set as much as dupe these industrious enterprise girls of their enterprise positive aspects.
Additionally, enterprise and entrepreneurial establishments should periodically set up workshops for these illiterate enterprise girls to help them in upgrading their enterprise and entrepreneurial expertise. These refreshing engagements would additionally enlighten them on fashionable strategies of doing enterprise in addition to on how one can use easy E-tools for inventory and/or report preserving. Sound instructions on how one can avert enterprise dangers and how one can mobilize the gross sales of their merchandise by way of enhanced buying, advertising and provide chain administration approaches will be given by way of these enterprise seminars and workshops. This could immensely assist these hardworking and industrious Ghanaian enterprise girls to contribute considerably to the economic system of Ghana.
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Source by Dickson Adom