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An Ikea retailer within the SouthBay Pavilion shopping center in Carson, California, U.S., on Wednesday, April 21, 2021.
Bing Guan | Bloomberg | Getty Photographs
Ikea is piloting a furnishings buyback and resale program in the USA because it goals to make the service a everlasting fixture at its shops nationwide.
The pilot program can be out there at its retailer within the Philadelphia suburb of Conshohocken from Monday by means of Sept. 19. It should finally roll out to further markets.
Ikea has launched repurchase applications in different international locations, together with the UK as it really works towards making its enterprise extra sustainable and “local weather constructive” by 2030.
Loyalty clients will be capable to promote their gently used Ikea furnishings in change for retailer credit score. The gadgets will then be out there for resale within the retailer’s “as-is” part at discounted costs. Any buyer can be a part of the loyalty program free of charge.
Absolutely-assembled furnishings can be assessed based mostly on its situation, age and performance, however some classes of merchandise like dressers is not going to be eligible for this system.
“We’re enthusiastic about making sustainable dwelling straightforward and inexpensive for the various, and need to be a part of a future that is higher for each folks and the planet,” mentioned Ikea sustainability supervisor Jennifer Keesson.
Extra retailers are responding to buyer demand for extra sustainable merchandise, that are extra in style with youthful generations. In latest months, Hole, Macy’s, J.C. Penney and J.Crew’s Madewell model have partnered with resale platform ThredUp to check the secondhand market.
Piper Sandler’s spring 2021 Gen Z survey discovered that 47% of teenagers have bought secondhand items and 55% have bought secondhand. The survey additionally confirmed that teenagers allocate 8% of their procuring time to secondhand purchases. The semiannual survey gathered outcomes from greater than 7,000 youngsters with a median age of 16.1.
Whereas a lot of the demand has been for secondhand clothes, Ikea hopes this conduct can switch into furnishings.
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